Episode 139: Pushing Past Your Fears With Teela Cunningham

Show Notes for This Episode:

[1:00] Tom welcomes Teela to the show.
[1:30] Teela opens up the show and explains how she got started with Every Tuesday.
[2:00] Breaking away to focusing on Every Tuesday.
[3:00] Teela opens up about her early humble beginnings.
[4:00] Toy Company delivers late paychecks and stress over groceries.
[5:00] In 2010 Teela decides to ramp up her personal products.
[6:00] Moving to a design studio yielded high-level work yet lacked happiness.
[7:10] Ian asks Teela about questioning her design skills.
[8:00] Teela shinned through mundane design grunt work and boring branding projects.
[9:00] Grinding through a 2 year-long catheter branding project.
[10:00] Never regret the hard times, they mould you into YOU!
[11:20] An eager-to-please personality made it hard for Teela to see the ugly.
[12:00] Late nights, passive income podcasts and online marketing tactics.
[13:00] Teela and Spencer focus on their expertise and divide and conquer.
[14:00] Weekends, holidays and a year and a half later the blog starts earning.
[15:00] Ian asks how Every Tuesday makes money.
[16:00] How a small blog picked up steam and pulled subscribers.
[17:00] Skillshare reaches out to Teela.
[18:00] Teela breaks down her follower count for the listeners.
[19:00] Ian asks Teela for her career altering Golden Nuggets.
[20:00] Why Teela believes her email list was the smartest move.
[21:00] Over delivering with incentives is a must.
[22:00] Teela offers a FREE Course to showcase her course value and quality.
[23:00] Polling listeners leads to more educational content.
[24:50] Understanding the mindset that kept Teela pushing forward.
[25:00] Being passionate about your work is a must.
[26:00] Having someone who sees your struggle is so important.
[27:00] Lisa asks Teela if she has seen her old Art Director since.
[28:00] Making the transition from introvert to online extrovert.
[29:30] Hiding behind the introvert card.
[30:00] Start by talking about what you know.
[31:20] Teela pulls the trigger on her first online teachable webinar.
[32:00] You will always feel proud after you push past your fears.
[33:00] It’s a gift every day to work on your passion.
[34:35] Lisa asks how Teela can work with her husband so easily.
[35:00] How working together before dating helped Teela and Spencer.
[36:00] Not every couple is meant to work together.
[37:20] Do couples that work together burn out together?
[38:20] Managing competitiveness.
[39:20] Seeing others rip off your work is gut wrenching.
[40:00] Dealing with the copycats, imitators and rip-off artists.
[41:30] It’s human nature to look at what others are doing.
[42:00] Tom slips into a place of competitive fear.
[43:20] Just keep scrolling.
[44:00] Nothing good ever comes out of gawking at your imitator’s content.
[45:00] Tom and Teela’s first conversation was over someone ripping off her work.
[46:10] Imitators will always be behind you.
[47:00] The gang talks rip offs of their own works.
[48:00] Bets are being taken on when Lisa’s latest product will be copied.
[49:00] A quick buck is the wrong reason to jump in the game.
[49:45] What’s next for Teela’s family and Every Tuesday?
[50:00] Courses are Teela’s favorite work.
[51:00] Self-hosting courses or Skillshare?
[52:00] Pay per minute watches.
[54:00] And that’s a wrap!

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