In this tutorial, award winning creative director, Michael Janda will show us how to calculate production costs for our business. There are 3 pricing variables we need to understand before pricing our work:

  1. Production Costs: how much does it cost to produce the work
  2. Market Value: how much do other people charge for the exact same type of work
  3. Client Budget: how much is the client willing to pay for the work

Session Resources

Check out the awesome resources used in this session!