To address the feedback we received with regards to our latest font bundle, our CEO Tom Ross wanted to issue a personal apology to all of our community members.
So what happened?
For this bundle, we re-ran some of our most popular, classic font bundles from back in 2016 and 2017. The reason for this was due to community feedback, as we recognized that so many Design Cutters had missed out on these earlier deals because they’d joined us in more recent years. But reading through the feedback, we can now see what went wrong. For starters, many of our long-standing community members felt let down because they had to skip a bundle week. Others were disappointed by the lack of communication on the bundle page itself, which caused a lot of confusion.
So what will change?
- We won’t be sharing a bundle re-run in this format again. It was worth a trial, but we never want our community members to feel left out or disappointed.
- We had a team meeting about how the re-run was communicated on the page and have put steps in place so this type of oversight doesn’t happen again.
At our core, we care very deeply about our community. Our ultimate aim is to serve all of you to the best of our abilities, so seeing anything but positive feedback is something we take very seriously. If you felt impacted by this bundle re-run and would like to share your thoughts, please know that our team is always here to hear you out.
Thank you and we really appreciate your continued support.
The DC Team
You have a brilliant site and any slip ups like this are totally understandable. I feel that what you offer is just so amazing and this video apology just gives an opportunity to send you some praise.
Thank you for bringing great fonts and graphics to us out here in the land of the users.
Keep up your great work – thank you so much.
Hey Phil,
Thanks for commenting and for your understanding! We are excited to be able to bring more exciting new deals that really reflect what our community wants so just want to say a big thank you to everyone for your wonderful support and feedback – it is always hugely appreciated!
Since I am one of the newer members, I was very happy about the bundle. In the past there have been many interesting bundles that I missed, so re-bundles are very exciting for me personally.
Your prices and the licenses are simply unbeatable.
Hey Martin,
It is awesome to hear that you love our bundle offers and was able to snap up some new fonts with our bundle re-run. We love hearing from everyone and will absolutely use all of the feedback that we receive to improve our offers further :).
Thank you for caring about the DC community and going out of your way to create this short video on your thought process etc. Didn’t realize it was possible to love DC any more but here we are…I love ya more. Thank you.
Thank you so much for your kind words Carrie – your message sent huge smiles all around the office and we cannot thank you enough for all of your wonderful support!
DC is the best! If only other companies would follow your business model!
Thank you for all you continue to do to serve your community!
Thank you Laurie for your kind words. Our Community will always be our top priority, so we will always make sure to have their best interests at heart. We thank you for your support of Dc over the years and hope you continue enjoying being a part of the DC Family for years to come :).
So, my hope of caching the TheFutur Font Bundle available again will not happen. :(
Thanks for reaching out to us Hugo!
We unfortunately do not currently re-run our exclusive bundles created specifically for our affiliate’s audiences, however rest assured, we certainly do hope to be able to offer lots more awesome collaborations with the Futur, in future :).